about us

At DR1FT, we’re not just a streetwear brand—we’re a movement redefining fashion for India’s bold and expressive youth. Born in the heart of the Indian Gen Z culture, DR1FT creates limited-edition graphic t-shirts, hoodies, and streetwear essentials that blend global trends with raw Indian energy. Our designs are loud, unapologetic, and rooted in authenticity—made for those who stand out, not fit in. With every drop, we aim to set new standards for affordable premium streetwear in India, offering top-tier quality, comfort, and style. Whether you’re searching for urban fashion, cool Indian streetwear, or graphic tees with attitude, DR1FT is where your search ends. Join the DR1FT and wear what you believe in.